First Responders

First Responders Appreciation Program at Brad Deery Ford

First Responder Appreciation Program

Brad Deery Ford is grateful to you for your honorable service to our country and would like to salute those who serve. That's why we're proud to offer you and your families a First Responder Bonus Cash Offer of $500 toward your next vehicle.




What Is The First Responder Appreciation Program?

Conceptualized to reward the courageous efforts of first responders throughout our country, the Ford First Responder Appreciation Program provides up to $500 bonus cash toward eligible vehicles for drivers in qualifying occupations.

Do You Qualify?

The Ford First Responder Appreciation Program is available for:

  • 911 Dispatchers
  • Police Officers
  • Career and Volunteer Firefighters
  • EMTs and Paramedics
  • State Troopers
  • CIA and DPS Officers
  • Sheriffs and Sheriff's Deputies
  • Correctional Officers
Not all occupations qualify for the First Responder Appreciation Program. These occupations include registered nurses, non-EMT-certified ski patrol, CERT team members, VIPS team members, search and rescue and emergency management volunteers.

Brad Deery Ford: Supporting First Responders

First Responder Appreciation Cash exclusively for active members of an eligible First Responder Association. Available toward the purchase or lease of an eligible new 2018/2019 Ford or Lincoln vehicle. Not available on Mustang Shelby GT350®, Mustang Shelby® GT350R, Mustang BULLITT, Focus RS, F-150 Raptor, Lincoln Aviator and Lincoln Aviator GT. Must take new retail delivery from dealer stock by January 2, 2020. Limit of 5, for U.S. residents only. See dealer for complete details and eligibility.

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